Adeela Badshah


About

After graduating in 2008 with a B.Des in Communication Design from Indus Valley School of Art and Architecture Karachi, Adeela worked as a Concept Writer in an advertising agency for a year before joining the photography agency 18% grey in Pakistan. Alongside this she also took on the role of a Program Assistant for the first Postgraduate Photography program in Pakistan at IVS which she successfully ran for 3 years. In 2012 she became completely independent as a photographer, set up her own studio and has been working primarily in the genres of fashion, lifestyle, portraiture and fine art.

Her fashion and portrait work has been published across various magazines in Pakistan while her product and food photography has been published in 3 books; 21 Chairs by Institute Architects Pakistan, Deliciously Yours Chocolates and Desserts by Lal Majid (currently nominated for the Gourmand Awards) and the book cover for Javed Jabbar's Pakistan Identity and Destiny (India Edition).

Her images have also been published on CNN.com to support and article by Fatima Bhutto and she is the first Pakistani to have an image used by redbull.com for an article about a motor cross athlete. She has taken part in multiple local and international exhibitions including the global Inside Out project by JR, a 2011 TEDx winner.

She has recently been awarded an Honorable Mention PRO by International Photography Awards for her fine art portrait series on women published in a photography book titled Kamsukhan.


Works

Ghunghat I | A South Asian woman is many different things; sensual, compassionate, adaptable and above all emotionally strong. Her strength is passed down across generations from mother to daughter and comes from multiple experiences while raising her family and facing the world. My series speaks about this strength that grows within a woman, year after year, as she hides her endurance behind a ghunghat of elegance and poise. The ghunghat, a Hindi word for a wedding veil, represents the beauty of a woman's strength which is unique to her personality and the delicate web of life she weaves.

Ghunghat II | A South Asian woman is many different things; sensual, compassionate, adaptable and above all emotionally strong. Her strength is passed down across generations from mother to daughter and comes from multiple experiences while raising her family and facing the world. My series speaks about this strength that grows within a woman, year after year, as she hides her endurance behind a ghunghat of elegance and poise. The ghunghat, a Hindi word for a wedding veil, represents the beauty of a woman's strength which is unique to her personality and the delicate web of life she weaves.

Ghunghat III | A South Asian woman is many different things; sensual, compassionate, adaptable and above all emotionally strong. Her strength is passed down across generations from mother to daughter and comes from multiple experiences while raising her family and facing the world. My series speaks about this strength that grows within a woman, year after year, as she hides her endurance behind a ghunghat of elegance and poise. The ghunghat, a Hindi word for a wedding veil, represents the beauty of a woman's strength which is unique to her personality and the delicate web of life she weaves.

Ghunghat IV | A South Asian woman is many different things; sensual, compassionate, adaptable and above all emotionally strong. Her strength is passed down across generations from mother to daughter and comes from multiple experiences while raising her family and facing the world. My series speaks about this strength that grows within a woman, year after year, as she hides her endurance behind a ghunghat of elegance and poise. The ghunghat, a Hindi word for a wedding veil, represents the beauty of a woman's strength which is unique to her personality and the delicate web of life she weaves.

Ghunghat V | A South Asian woman is many different things; sensual, compassionate, adaptable and above all emotionally strong. Her strength is passed down across generations from mother to daughter and comes from multiple experiences while raising her family and facing the world. My series speaks about this strength that grows within a woman, year after year, as she hides her endurance behind a ghunghat of elegance and poise. The ghunghat, a Hindi word for a wedding veil, represents the beauty of a woman's strength which is unique to her personality and the delicate web of life she weaves.